UX based on 22 rules of storytelling

Customers need insight to UX considerations as much as we do. Occasionally, someone writes an article which helps to set the foundation to follow this very challenging discipline. This article by ThoughtWorks applies Emma Coats excellent article of “22 rules of storytelling” and applies the concept to how we should set an User Experience mindset on projects.

Pixar’s 22 rules of storytelling adapted for UX

Pixar’s 22 rules of storytelling adapted for UX — because both are about creating great experiences…

CategoriesUX

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